Test before you investšŸ’”(January 10, 2025)

Hereā€™s what we will cover today:

  • Uncover a powerful market research technique using crowdfunding 

  • Test your knowledge of yesterday's business trivia 

  • Explore 10 tips to grow your brand to 8 figures using paid ads

Quote of the Day

"There are always two choices. Two paths to take. One is easy. And its only reward is that it's easy."
~Anonymous

Todayā€™s Tip

One of my favorite hidden benefits of crowdfunding is that it allows you to conduct amazing market research.

Let me explain.

Pre-selling your product (which is what Crowdfunding is on sites like Kickstarter) provides incredible market research. If people buy it, then your marketing message is on target and there is a real need for your product or service.

If people donā€™t buy it, then maybe a market doesnā€™t exist, or you need to adjust your marketing message or target market.

In any case, getting this market research before raising or trying to raise a ton of money is invaluable. It allows you to test whether you have a winner before going through this process.

Todayā€™s Resource

Make Investors Say ā€œYes!ā€

Successful plans share one thing: compelling market research

Itā€™s what convinces investors your idea is worth their money. 

Growthink delivers everything you need from customer demographics to competitive profiles.

Win over investors. 

Trivia

Todayā€™s Question: Unsurprisingly, the Sam M. Walton School of Business is a school within what larger university?

Previous Question: The richest man in Georgia is the Chairman of what conglomerate that contains a cable television business, a media business, and an automotive-related business?

Previous Answer: Cox Enterprises

Chambers owns about one-sixth of Cox Enterprises, a telecommunications and automotive services conglomerate. The Atlanta-based company controls the third-biggest cable operator in the US, which serves about 6 million homes and businesses. The group reported a combined revenue of $20.9 billion in 2021.

News

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