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Here’s what we will cover this week:

• Why shifting your focus to hiring and training is the key to scaling your business successfully.

• Discover how a strong strategic plan keeps your team aligned and your business moving forward.

• A deep dive into what went wrong with Hubspot’s SEO and the lessons you can apply to your own digital strategy.

Quote of the Week

"It takes as much energy to wish as it does to plan.”
~Eleanor Roosevelt

This Week’s Tip

As your business grows, your role will shift from “doing” to leading. In the early days, you may be deeply involved in product creation, service delivery, or customer interactions. But as your company scales, success will depend more on your ability to build and manage a capable team rather than executing every task yourself.

This transition makes hiring and training two of the most critical investments you can make. The right employees will drive growth, uphold your company’s values, and deliver exceptional results, but only if they have the necessary skills and knowledge. A strong hiring process ensures you bring in people who align with your vision, while ongoing training empowers them to excel and contribute at a higher level.

It’s natural to worry that well-trained employees might leave for better opportunities. But the real risk is not training them at all, which can leave you with an unprepared, disengaged team that will hold your business back. A skilled, motivated workforce leads to higher productivity, better customer experiences, and, ultimately, greater profitability.

Instead of fearing turnover, create a culture where people want to stay. Invest in professional development, recognize hard work, and provide growth opportunities. A well-trained team won’t just help you succeed—they’ll make your business stronger, more resilient, and positioned for long-term success.

This Week’s Resource

Do you have the right plan?

The right strategic plan for your business includes:

1. the best strategy to follow

2. a written roadmap so there’s no confusion as to what your team needs to accomplish and when

Our strategic plan template allows you to quickly create a winning plan.

In no time, you’ll have a strong plan to follow so your company wins.

Why play the game of entrepreneurship if you’re not going to win?

Trivia

Today’s Question: What is the seven-letter name of the cloud-based business phone system that was founded in 2002 and named after a physical feature on a digital phone?

Previous Question: Paul Allen, an American billionaire who passed away in 2018, was the owner of the Portland Trailblazers (NBA) and Seattle Seahawks (NFL), and a part owner of the Seattle Sounders (MLS). Before entering the world of sports ownership, Allen was best known for co-founding what company?

Previous Answer: Microsoft

Paul Allen, who co-founded Microsoft with Bill Gates and later became a philanthropist and sports team owner, died on Oct. 15, 2018, at age 65.

News

HubSpot's SEO collapse: What went wrong and why?

The Ultimate Guide to Email Marketing Ethics: Keeping Your Email Marketing Legal

9 Questions Leaders Must Ask to End Employee Burnout

Managers Making Bank At Walmart: Top Earners Can Score $620,000 A Year

5 Reasons to Apply for Inc.’s Best Workplaces 2025

The Secret Sauce to Boosting Conversions (Hint: It's All About Scarcity!)

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