Your 7-Step Teaser Email Blueprint (November 15, 2024)

Here’s what we will cover today:

  • Learn how to write a captivating teaser email for VCs

  • Discover a surprising export from the Dutch Golden Age

  • Learn from Sam Altman's journey with OpenAI     

Quote of the Day

"Giving is better than receiving because giving starts the receiving process.”
~Jim Rohn

Today’s Tip

Venture capital (VC) funding can fuel your business's explosive growth, but getting noticed by VCs can be tough. Here's your secret weapon: the teaser email.

A well-crafted teaser email is a concise (around 200 words) message that piques a VC's interest and compels them to learn more. Here's how to craft yours:

  1. Spark Intrigue: Open with a confident statement that positions your company as a compelling investment.

  2. Highlight Market Opportunity: Briefly showcase the size and growth potential of your target market.

  3. Prove Your Team's Expertise: Demonstrate your team's qualifications and past achievements to build trust.

  4. Showcase Differentiators: Explain what makes your solution unique and advantageous compared to competitors.

  5. Signal Traction (if applicable): Briefly mention any early traction metrics like sales, users, or partnerships.

  6. Create Urgency: Mention your fundraising timeline to nudge them to act quickly.

  7. Clear Call to Action: End with a clear call to action, inviting them to connect for more information or schedule a meeting.

Personalize the email whenever possible. Addressing the VC by name and referencing a specific area of their interest shows you've done your research.

By following these steps, you can craft a powerful teaser email that cuts through the noise and gets VCs excited about your business's potential.  

Today’s Resource

Forget Old School!

The "old-school" way of raising venture capital is DEAD! And that's why I created this page for you... to show you how to do it right.

There’s a common mistake almost every entrepreneur makes… and if you approach venture capitalists like most entrepreneurs, you’ll NEVER get funded.

Trivia

Today’s Question: In economics, the Hoover index is equal to the portion of the total community income that would have to be redistributed for there to be perfect equality. It is also known by what other name, which is based on a popular character of folklore? 

Previous Question: In the year 1636 during the Dutch Golden Age, what unlikely item became the fourth leading export after gin, herring and cheese, causing a journalist to write a book “Extraordinary Popular Delusions and the Madness of Crowds”? 

Previous Answer: The tulip bulb.

Tulip mania or tulipomania was a period in the Dutch Golden Age during which contract prices for bulbs of the recently introduced tulip reached extraordinarily high levels and then suddenly collapsed. 

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